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Home > Your Patient Attraction Secret Weapon: How to Have a Referral-Driven Dental Practice and Never Advertise Again
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Most Helpful Customer Reviews:
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 Four Stars, November 15, 2015
By EYELOVELLCdotCOM
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Pretty good book with straightforward implementation strategy!
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 Not just for dentists, October 06, 2015
By Vance Morris
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I just finished this book. Now to be sure, I am not a dentist (book is geared towards dentists), but the information about how to capture and use client reviews can be used in ANY business. He takes you step by step about how to have a referral driven business. Thanks Ron for a great book.
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Five Stars, June 02, 2015
By Jerry A. Jones
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Ron's the master when it comes to testimonials. I don't make a move in my video marketing without him.
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One of the best resources on the subject, April 14, 2015
By Colinfucius
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I run a small green screen video studio and do a lot of client testimonials. This book was FANTASTIC. The ideas work, plain and simple. I get better footage and a better end product due to these strategies. Exactly what I wanted out of this resource. Part of me hopes it's kept a secret!
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Ron nails it! Unleash the power of video to connect your best customer's stories to new customers., March 03, 2015
By James R. Mcanally
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While this book is written to help dental practices, in reality, the discussion and approaches laid out apply to any licensed service business interested in leveraging the power of connecting new potential customers to one's happiest existing customers via video and online reviews.
Enough detail is provided to delegate and systematize the "best practices" presented so that some written or video testimonials are captured methodically and regularly in any practice. The reader, who is most likely a business owner, will quickly realize that they either need to empower appropriate team members to take up this important component of a successful bricks and mortar business in the information age OR to get serious about outsourcing this repetitive task and to do so fast.
If all of that wasn't enough for practice owners to finally be in the know on this important and mostly overlooked side of the business, the preface alone is worth the price of the book and should be mandatory reading for every licensed service professional!
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Finally! The Definitive Book On Referral Marketing For Dental Practices, February 18, 2015
By claude whitacre
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I've heard Ron Sheetz speak from the stage, about referral marketing on several occasions. When I heard he had finally put this information in book form, I bought one of the first copies. Wow! He covers (as I suspected he would) everything a dentist would need to know, to use referrals to increase their number of cases. He gives plenty of case studies to show how it's really done. He answers the questions a dentist would ask, when putting together a referral program.
Ron made this book very specific to the dental profession. But I've used several of Ron's idea on referral marketing to help build my consulting business. And I think these ideas could be used in any business where you provide a service to clients. At 156 pages, Ron has stripped away the non essentials, and immediately got to the meat of how to use the single most profitable marketing tool at your disposal..referrals and testimonials from happy clients/patients.
He generously gives you every key you need;
What it takes to create a great patient testimonial.
How to get the right kind of review and testimonial, that brings in the most new patients. (This is where most testimonials fail, I find)
The best ways to use these testimonials in your dental practice.
Using testimonials and referrals as a key part of a perpetual marketing system.
And I can tell you from experience, that the clients that come from referrals...give you the most referrals.
I've read several books on referral marketing, and I use what I learn. This one gives the best system for dentists, and could be used in other professional practices.
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