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Most Helpful Customer Reviews:
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 Five Stars
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By Aron P. Newfield on August 20, 2015
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A ok
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Flipped for flip cap!
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By Joie on March 29, 2015
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You wouldn't think something as simple as toothpaste would make a person happy, but I am so glad I discovered this one. I grew up on Colgate but wandered away from it just because I could. I love the foamy feel of this product, not too much foam, just about right. The flavor is great and cuts through some pretty awful morning breath (you marrieds know what I mean!), But what I like the most is the flip cap! Yes, the cap! I hate taking caps off tubes then wrangling the toothbrush while trying to get the cap back on and not drop all the toothpaste in the process. With this I just flip with one hand, close, and proceed with brushing. Ouila! Morning happy!
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Five Stars
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By Texas on October 22, 2014
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My teeth are so clean now
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Great clean feeling
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By Tony B. on May 22, 2014
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I've been using this toothpaste for over 2 years now and it's the only one that I found on the market that actually gives you a deep clean feeling without peeling off your mouth (not sure why some products do that to me) and without having that scrubby feeling that some toothpastes have.
This toothpaste makes A LOT OF FOAM which is probably why it cleans so well so if you prefer toothpastes that are less foamy you may want to look somewhere else. I'm glad Amazon started carrying this as it's cheaper here than at my local grocery store.
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 toothpaste
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By curmudgeon on March 21, 2014
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I bought this toothpaste because of the advertising regarding foaming and the benefits it brings. The product is good, the taste is good. Whether the foaming really does anything worthwhile, I cannot say. A little of the toothpaste goes a long way and for that reason is economical.
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This is decidedly the best toothpaste out there.
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By Marc Silva on February 03, 2014
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I have used this product for about 2+ years now and I can say with certainty that is has the perfect taste, perfect amount of foam & substance (not watery, not thinned out), and gives perfect result (clean, white and shining teeth). Even my hygienist and dentist were happy. Part of what makes it work so well is that it has such a great taste and thickness that you enjoy brushing your teeth correctly and completely without wanting to stop early. The price value (amount per dollar) beats most other options as well.
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See all 12 Reviews.
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