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Most Helpful Customer Reviews:
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 It does whiten teeth but the paste is extremely difficult ...
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By Cecil Brown on February 27, 2015
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It does whiten teeth but the paste is extremely difficult to get out of the tube. It may just be my tube but I literally had to apply my body weight to get the paste from the tube.
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 It Works, Just keep using it.
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By n/a on November 09, 2013
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I had a hard time finding this product. But Amazon had it. I have been using for almost 4 weeks and I can see an improvement. I smoked for a long time and this has helped with the stains. The taste is not that bad and leaves my teeth skueaky clean feeling. I use it at least twice a day. I use it with my senitive tooth paste. My mouth feels so clean. Will keep using forever. It will not make your teeth look like a pro cleaning, but the next best thing. Thank you Amazon for having products that I can not find at my local stores or drug stores.
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 Did Not Whiten Teeth - Seek Whitening Help Elsewhere
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By Ganymede (Washington, DC) on October 07, 2013
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I read positive reviews about this particular brand of whitening toothpaste and decided to give it a try as other on-the-shelf whitening products (Crest Whitening products for instance) had not delivered even decent results for me
I followed the directions and applied this whitening toothpaste on top of my regular toothpaste as instructed to do. I did this for a month twice a day and saw absolutely NO noticeable difference. Maybe it strengthened my enamel as that was also promised if u used this toothpaste but this was not the reason I bought the product.
I know my teeth can become a brighter white because every time I have used the whitening gel product from my dentist there is a very noticeable whitening of my teeth color.
I'm not due for another dentist whitening for some months and my teeth are looking a bit dingy from so much coffee and the occasional cigarette, so I thought I would give them a little "cleanup" before my next visit. Clearly though, in my case at least, this toothpaste and all the others I have tried do not deliver noticeably whiter teeth.
My recommendation to anyone reading this review is to see your dentist about whitening your teeth using a dentist's professional whitening kit. Admittedly, the first time is the most expensive because plastic molds have to be made of your teeth. This is where you will place the whitening gel and then place these in your mouth. But after that first time you will still have the molds of your teeth left over, and so the second time you whiten your teeth you will only need the whitening kit which is not terribly expensive.
If your hesitant about going the dentist's route, just ask yourself, "will I want my teeth looking nice and white five years from now?, or by then will I not care how how they look? Most people I expect will still want whiter teeth in five years too. So, if you must, bite the bullet and go the professional route. I can promise you if you have never gone professional before, you will be absolutely thrilled with the results you achieve--super white teeth, so much whiter than any consumer whiten product could possibly promise to deliver, and here is why. To make something whiter you generally need peroxide, and there is a limit to how much peroxide a company can put into a direct to consumer product. I'm not sure the number but I would be comfortable saying fewer than 15% peroxide in Crest Whitening Strips and everything similar to that product. Your dentist, on the other hand, can offer up a whitening kit with 31% peroxide. Just do the math and its an easy answer.
I hope this review is helpful to some.
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Fantastic!!
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By Lizlishnya (Chicago) on June 09, 2013
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To be honest I was really leery about trying this product. Prior to this, EVERY whitening product I've used has made my teeth unbearably sensitive (I think I just have really sensitive teeth). I've wasted too much money on whitening products that I couldn't stand for more than one second because it felt like the nerves in my teeth were being jabbed by needles.
Much to my surprise, however, this has given me no problems whatsoever with sensitivity! I think this is probably due to the enamel strengthening aspect, but I've never tried the regular version so I can't really compare. Moreover, it has significantly whitened my teeth in a short amount of time. And it's very cheap per use compared to most other whitening products on the market! Simply put, I love it.
To address some common complaints of other viewers:
I personally do not find it hard to squeeze the product out of its container, and I am a very scrawny girl with absolutely no arm muscles to speak of. As instructed, I store it upright and tap it on the counter before using, and that seems to do the trick. However, I can see how people with arthritis in their hands or severe weakness or something might have problems with it, because it is somewhat of a hard plastic.
Lastly, THIS IS NOT A TOOTHPASTE. Seriously, people. Read the instructions before you use a friggin product - they tell you in about 10 different places that it's not a toothpaste and it must be used IN CONJUNCTION with your own, separate toothpaste.
3 of 3 people found the above review helpful.
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Great stuff
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By Danielle on June 04, 2013
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I've used both this and the regular Whitening Booster, and I prefer this one. It whitens a little better and makes my teeth feel so clean, plus reduces sensitivity. Such a good product!
1 of 1 people found the above review helpful.
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 ok!
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By Amy Crone (OCEANSIDE, CA, US) on March 11, 2013
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The tube is really hard to squeeze the booster out of. I like the old one that I used to get that was similiar.
1 of 2 people found the above review helpful.
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