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Most Helpful Customer Reviews:
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 Not Bad
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By Libbyrose82 on November 24, 2015
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My Husband and I bought this for our twins who are 6 years old. They love the flavor, and the tube that the toothpaste is really eye catching, especially to children. The only reason we gave it 4 stars is simply because one of the ingredients found in this toothpaste is "Sodium Laurel Sulfate"......which we believe should not be found in toothpaste, or any other product for that matter.
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Love the 3 pack!
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By A Customer on November 09, 2015
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The kiddos don't mind the taste at all. I love the 3 pack!! 1 for upstairs, 1 for downstairs, 1 for school!!
1 of 1 people found the above review helpful.
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Funny texture, does the job though
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By Jasmine on October 27, 2015
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Good value. I like that I don't have to worry about my toddler swallowing it, since it doesn't have fluoride. I still have him take a fluoride vitamin, though. Anyway, the product meets our needs. I think the texture is weird and runny though. :P I prefer Colgate's baby training toothpaste, but this actually costs less.
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 I like the fact that it is fluoride free but it's ...
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By J F on October 12, 2015
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I like the fact that it is fluoride free but it's kind of thick, sticky and goopy. My son has a hard time with opening the caps so he just takes them off. I buy it for him because he can't stand anything minty so this works ok for him. Wish it had a better texture.
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 Not safe for toddlers
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By Joy on September 30, 2015
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This toothpaste is not safe for toddlers. I just assumed it was safe for my toddler to swallow because it said fluoride free. I was shocked when I read the ingredients. It contains sodium lauryl sulfate (among other bad Ingredients)!!! Shame on Toms for marketing this as "natural" for kids. Let's just say I wouldn't let my toddler swallow the main ingredient in laundry detergent. Very disappointed
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 I love this, but can't find the fluoride free version ...
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By A Customer on September 20, 2015
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This is the only toothpaste I use with my toddlers. They have not grasped the spitting it all out concept and eat whatever is on the brush during the process. We have the mint one but I only give them a tiny bit of that every few days to freshen their breath more. I love this, but can't find the fluoride free version in any stores. My kids love it too.
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