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Is your practice struggling to keep afloat in 2018's healthcare environment? If you're like most, you're battling waning financial resources. It's more crucial than ever to take strategic action to attract, engage, and retain your existing patient base. The good news is-we're here to help. The Practice Marketing Sourcebook 2018 will give you the knowledge, tools, and tactics to define and achieve your growth goals. Bank on TCI's Practice Marketing Sourcebook 2018-jam-packed with effective strategies, checklists, and invaluable tools-to show you your marketing options and how to implement the right choices that maximize your strengths and deliver profitable results. Set your trajectory to success with game-changing marketing know-how: - Ensure your digital marketing program complies with 2018 HIPAA regulations
- How to use patient portals and other tools to achieve your marketing goals
- How to tell if you're getting ROI from your digital marketing efforts
- What's the RCM upside to mobile patient engagement?
- Create an effective online presence
- How to use your EHR to improve your practice marketing
- Choose the right social media platforms and establish a strong presence
- 7 tips to get started using YouTube for your healthcare practice
- How to set up a blog and use it as a marketing tool
- How to launch emails campaigns and craft emails your patients will read
- Improve patient flow and your patient experience
- How to make insurance reimbursements and patient billing simpler and more
- transparent with "self-service" patient engagement systems
- 5 ways to nurture and increase patient referrals
- And so much more!
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